Not Anti-Social

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I gave myself a one month reprieve from social media. Let’s call it restriction. Or social media lite. I promised myself I would visit Facebook only to post for business and not to scroll and share videos. I would post only to Instagram for personal use – maybe a photo or two a day – and I would endeavor to blog on the daily and post from WordPress to Facebook.

How did I do?

  • I blogged every day but five. I wrote every day but 2. Sometimes it’s better not to post than to post crap. My personal standard.
  • I was able to get in and out of Facebook with little conflict, but did get a little sucked in on my birthday.
  • I didn’t post to Instagram as much as I expected, which tells me a lot (we’ll get to that).
  • The cravings went away after about a week.

Here’s what I have observed in that month:

My compulsion to pick up my phone and scroll has more to do with wanting to distract myself from the multitude of conversations competing in my head than with wondering what’s going on in the world. When I am in creative mode, I often wander to the kitchen or back porch or grab my phone to steer my thoughts away from the problem at hand. It usually works and the solution materializes, but using more content isn’t the answer. Instead, when I grab my phone to scroll I lose sight all together of what I was noodling in the first place and I am sucked into the couch never to fully recover creatively.

No one asked me where I was. No one wondered why Allison wasn’t posting sloth videos anymore. This was less troubling than confirming of what I postulated would be the result of my absence. We have lost the ability to wait, to be patient, to allow thoughts, ideas or even people to surface in our minds. We are victims of the media. I know that sounds ominous, but think about it: We respond to what is right in front of us. If my friend Mark posts a ton, I have very specific opinions about him based on what he wants me to believe about him. Also I think about him more than some of my closer friends because he shows up in front of me more often. Do I really care what Mark is doing? Only if he pops up in my feed. I wouldn’t actively seek him out. Conclusion: If it’s in front of us we feel compelled to respond, if it’s not, we don’t think about it at all. This is a problem. This is a loss of critical thinking. I know it’s just a portion of the time we are walking around talking and breathing, but it is reshaping us.

In reference to the above Instagram comment: I didn’t post as often I thought I would. I thought I loved to take photos, to capture moments and magic to share. It felt noble, like I was reminding everyone of the beauty of the world, a force for good in the sea of Chicken Littles. Turns out I’m just as attention hungry as the next guy. Because, overall, there is less engagement on Instagram it is somehow less gratifying. Which led me to just one conclusion: I’m doing it for me. I suppose this shouldn’t be revelatory, but it was informative nonetheless.

I used Facebook differently in my time off. I didn’t scroll and that felt like a win and key, but I did go on other than to post for business. I went to specific friend’s pages to see what they were doing. I know a few pregnant ladies so I checked in to see how they were; a friend was traveling and camping and I knew there would be beautiful photos of the mountains so I spied a few times; and I checked in on family. It all felt reassuring and like the correct use of Facebook for me.

In the time I wasn’t scrolling I was able to maximize my time. I continued to organize and purge my home – a commitment I made to myself at the beginning of the year. I wrote more, as I mentioned, and I had meaningful conversations with friends. Actual talking on the phone – can you imagine?! I spent time at stop lights observing what was around me – mostly people on their cell phones, and I read more actual books.

Now what?

  • I am going to continue to blog often, I’ll keep that everyday goal right in the front of my brain so I can come close.
  • The notifications will remain off on my phone so I am not driven to see who is doing what and who is liking my posts.
  • I will use Facebook as a means to check-in on, and engage with, people I know and love. A scroll here or there for a set period of time perhaps, but not as procrastination from my real work.

Overall I feel I have learned something about myself and about the culture of social media. At least for my generation. It was a worthy experiment and I can see a lot of value in continuing to honor the boundaries I set. It got me focused on writing again so I’m hopeful to get back to those book ideas, perhaps in lieu of blogging a few times a week. Or more. I like my brain on writing.

Now, about texting…

 

 

 

Marketing Madness

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Sometimes the most curious thoughts cross my mind.

Everything from philosophical probings like “Why are we really here?” to the more distracting ruminations on political theater and nefarious marketers.

We’ll leave the life purpose question for later. Right now I want to address marketing.

Not all marketers or advertisers are bad. Advertising has a long and conflicted history. On the surface, businesses just want someone to buy their product or use their service. They believe fervently that their product – above all others – is going to be good and necessary for you.

But within the past 100 years, maybe longer, advertising has become increasingly clever and insidious.

Advertisers, marketers and public relations all pull from the same spin manual. Make it look good, make it not only seem necessary, but vital. You need this, it will make you a better person and everyone will want to be you. Ergo: you’re not good enough the way you are.

  • Did you know there is really no such thing as medical halitosis? It was created by advertisers so they could sell the cure. Mouth wash.
  • Did you know you don’t need soap to clean your laundry? It’s the agitation of the washing machine that does the work.
  • Did you know that our current understanding of what Santa Claus looks like is due in large part to the advertising geniuses at Coca-Cola? They did not create the images of the jolly fellow, but rather advertised it so ubiquitously that it is now the standard Santa.

We are assaulted a million times a day by branding and advertising. There are the obvious: billboards, magazines ads and flashing online annoyances. There are placemats, the backs of receipts and gas pumps. But there is also product placements in your favorite TV shows or movies, sometimes obvious like the giant red Folgers can in most Hallmark movies and some more subtle like the brands of cars people are driving.

In addition, companies pay pretty people to wear their clothes and post “candid” shots on Instagram and other forms of social media. You might follow them because their lifestyle looks awesome or they’re beautiful.

Everything we wear has a label, usually on the outside, making us walking billboards for such companies. And also so we can readily identify our socioeconomic tribe.

And now Facebook has us marketing to each other. Only some of your friends’ comments and posts come up in your feed, the ones you engage with the most. To see them more often you must visit them more often and comment on or like their posts. Businesses that have Facebook pages can no longer be found easily, they must reach out with paid advertising and even then the user must visit that page often enough to see the posts in their feed. This makes sense if it’s an actual business, but many of the “pages” are individuals who are making jewelry or soap or trying to get you to come to their play or yoga class.

We are under assault and the enemy is us.

Take your power back. Choose what you see. We can’t unsee billboards but we can not pick up a magazine or newspaper. We can unsubscribe from services that are little more than selling algorithms. We can recognize we need or want something organically, then seek out a solution. We can allow the thought of someone we haven’t heard from in a while to float into our awareness then reach out to that person. Actually ask them how they’re doing rather than just checking in on Facebook or worse, trolling their feed to satisfy your own curiosity. We’ve all done it.

This may sound angry, but anger is really fear. And I will admit I am afraid that we are losing connection with each other. Real face-to-face and voice-to-voice connection.  The art of conversation has been diminished to characters, empathy and compassion are being co-opted by a barrage of violent images to which we are becoming desensitized.

And we are lazy. We are having parties online now. (My eyes are rolling so far back in my head I may detach something.)

I am grateful for the internet, it’s hard to remember life before it. I am grateful for the opportunity to reconnect with family and friends through social media. And maybe it’s not really social media’s fault. Could they have predicted how we use this tool? Perhaps.

Choose how you will spend the precious commodity of time. How will you use up your life force?

 

Habits

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It’s been a week since I put myself on restriction. I found myself scrolling endlessly through Facebook liking and reposting copious videos of adorable animals doing silly things and inspiring folks talking about consciousness.

It wasn’t the worst way to spend my time, but it felt like I was cheating myself somehow.

In just one week a lot of my tendencies and beliefs have been revealed to me. I notice when I want to check out. It’s often when I am thinking creatively, problem solving. I’ll reach for a distraction, my phone, a piece of chocolate, something to break up the knot of thought I can’t seem to get past.

I’ve also noticed my propensity toward multi-tasking. Women, I believe, are genetically predisposed to a certain level of activity with divided attention. What with the baby producing, cooking, cleaning and working and all.

Still, this isn’t permission to go overboard.

I cannot seem to just watch TV. (I realize this isn’t a “real” problem, but it has shone a light on an annoying habit.) If the TV is on I am inclined to do some sort of activity in tandem. Eating, ironing clothes, scrolling. It has to be mindless, which means it’s probably not necessary. It’s very Pavlovian. I do not have this tendency while engaged in conversation or reading. TV on, do something additional.

This bit about the TV had me wondering too, about how much I really like the shows I record. Or did we just see one once and think it looked pretty good so habit has us watch the rest? This will become apparent soon enough.

I made a few decisions based on the insight provided by engaging in social media less. And I have laid the ground rules that I hope will continue after the month-long diet.

Here’s the short list:

  • I have removed notifications from my phone for FB, Instagram and several other apps. No more seductive red circles.
  • I no longer scroll on FB. (I do have to go on periodically for specific groups and business.)
  • I respond only to direct messaging or queries in the groups I host or business related pages. Again, on Facebook.
  • I post only through WordPress and Instagram – usually one blog and one or two photos a day.
  • I am ditching cable completely. I have ordered an antennae and will be making that swtich this month.
  • I have been writing every day.
  • I am spending more time outside. (Unitl it’s a thousand degrees – coming soon.)
  • I no longer start sentences, “Did you see that article/video/post on Facebook…?”

Most notably I feel a lot less urgency. Sometimes this feels good, sometimes I wonder what I should be doing with myself. I always find something. I have time to read the books on the teetering stacks surround me. I am sorting through old family photos – tons of them – to create books and remember stories. The house is clean.

So far there is no downside to less phone. But then it’s only been a week.

 

Urgency Reset

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Been thinking a lot about urgency lately.

Particularly how social media creates a sense of urgency without really doing anything. Almost all social media channels use their users to create it for them.

Think about it: Aside from the algorithm-driven passive sales on Facebook, we’re reacting to the posts of those we know.

We are compelled to up our game, drop out, do more, do less, get the app, sign the petition, boycott him, support the other guy, all because someone we know, or someone who knows someone we know, is somehow suggesting it. Just by sharing their own opinion. No matter how uninformed.

It’s genius, really. Somehow.

We need to do more. We need to go out more. We need to post food pics and selfies in front of quirky places. We need to practice our inversions so when we’re in Germany we can pop up into one in front of where the wall used to be. We need to post the best version of ourselves we want others to see. We need to prove we’re unique. Just like everybody else.

It’s a mad scientists social experiment. It has to be.

I’m only halfway through day five, but I see this just through my tendencies to reach for my phone when I want to escape a conversation, or I’m bored, or I have a few minutes. I’m filling space and avoiding being present with nothing. Photos and posts of things I normally wouldn’t choose to read. Probably.

And as I scroll my mind is making calculations and decisions, seemingly without my permission or input,  about what I should post next or what glib response I can throw down on a friends photo.

But what if we picked the people or pages we wanted to visit rather than minlessly scrolling? Showed some restraint, some control. What if we chose how to use social media rather than being pulled along by the suggestions of a computer program? Is that even possible?

I get the irony here. I am suggesting you reframe how you use the very media on which you are likely viewing this. I’m just another voice asking you to do something, creating urgency.

I don’t know the answer. There’s a happy medium in there, or out there, somewhere. A place where information and mindfulness meet. I haven’t found it yet, although I am kind of partial to blogs. 😉

It all just makes me very tired.

So, today I spent some time in nature. And some time reading. An actual book with pages that I turned with my hand instead of tapping the right side of a screen. My whole house was open, the wind blowing the curtains on the back patio, breezes running from the front to the back. I caught the light outside and thought more than once about capturing it in my phone. But my phone was in another room and did not go get it. At least twice.

Then finally when it was time to start dinner I retrieved my phone to check for messages – just one, and finally took that photo.

This afternoon, just a few hours of cleaning my house, watching birds and butterflies and shamelessly reading seemed to reset something. No telling if it will last, but for now I would much rather sit on my back porch with a glass of wine and that book.

And no phone.

 

Simpler Times

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Day 2 – Social Media Restriction

Like all diets, day two feels easy and doable. We’re wired that way, to find accomplishment in the beginning to keep us focused and strong through the cravings. Sometimes it works.

I am noticing my tendencies, those mindless moments when I reach for my phone. There’s a gap between thoughts or shiny things and I feel the need to be doing something and apparently my phone has the answer.

My phone sleeps in the living room.

Even though I have to walk 20 paces or so to reach it, it happens to be on the way to the coffee pot and starving pets awaiting breakfast, so I  A U T O M A T I C A L Y  check it as I pass by.

I tell myself I’m checking the time. Maybe the weather. But there is clock on my stove bright as day within my line of sight and the weather is right outside my door.

What I’m actually doing is taking my popularity temperature. How many likes or comments did I get on Facebook, Instagram, WordPress? Any texts requiring immediate action only I can perform? Any missed phone calls from people desperate to talk to me?

This is what social media has done to me. This is what media does. Advertising and marketing creates a sense of lack to be filled by a product that will create a sense of worth.

Social media has created the disease and the drug. Like alcohol.

We live in a culture of urgency. If you text me and I don’t respond within minutes I am:

A. So rude.

B. Obviously too good for you

C. Clearly ignoring you (please see A)

This social media urgency is aiding and abetting all the stress we are already under. Much of which is self-inflicted.

When I was a kid (somewhere between the invention of television and the invention of the internet) there were actual phone numbers we could call for the time and the weather. “At the tone the time will be….” Yes, we did have watches and clocks then, but no one was connected to a satellite for the exact time. And the weather could be heard on local news three times a day, not 24/7. Television went off the air at midnight. There. Was. No. Cable.

How did we survive?

What about life before texting? Emailing? The era of the instant response?

Real conversations with emotions and facial expressions took place, well-thought out letters were written and mailed, and we visited people. We got in cars and drove to someone else’s house. Maybe even in another state.

We’ve reduced ourselves to 140 characters. We’ve lost patience with paragraphs containing more than two sentences and articles with more than 5 paragraphs of 2 sentences. Communication used to have a sort of elegance. But that left and took manners and civility with it.

At the risk of sounding like my grandparents: things were simpler in my day. There was an unappreciated clarity that came from running down the street to tell a neighbor or friend something. No context was necessary. Instead of 500 texts to make plans that may never happen, we went outside to see who else was outside. And then we played, or in later years, hung out.

I’m no longer apologizing for waxing nostalgic. It is exactly because of my age and the distance between my youth and today that I can have this perspective.

My grandparents had it. They sold their home in the suburbs of Harrisburg to purchase an 18th Century stone farmhouse, with acreage, a pond, a barn and a spring house. My grandfather raised cattle for a hobby and grandma planted a vegetable garden and collected antiques. He still worked as an engineer for the highway department and she continued to work as a dress designer. They responded to their longing for simpler times in a very real way. They physically removed themselves from convenience to reconnect to something more meaningful. Each other.

Is that what I’m doing? Is putting limitations on my social media usage, thereby my phone usage, akin to moving to the rolling hills of rural Pennsylvania? Perhaps.

Sounds pretty nice to me.

 

 

 

On Restriction

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I am putting myself on restriction, just short of a social media fast. I have promised myself I would take the month of May off from social media. Realizing I use certain streams for my business, I adjusted the terms and conditions of my imaginary contract to grant me limited access to Facebook only for the purposes of promoting events for the yoga studio.

My name is Allison and I am a Facebook video addict. I mean, come on: sloths, otters, motivational up-and-comers, forward thinkers, Ted talks?! And what about all those baby pictures, alpacas, silly chickens and people who need me?

But it has to stop. For now. I find myself losing up to 3 hours a day.

What I could do with those 3 hours! What could I do?

The time wasted in the morning could be spent on my yoga mat or wandering the early morning streets of my neighborhood hunting critters big and small. My mid-morning/early afternoon stretch could be spent writing and my evening hour could be spent in actual conversation or reading something inspirational. Or honestly watching recorded shows with my full attention. Do I even like these shows enough to watch them without distraction? I’ll let you know.

So, May is Blog-a-Day month for me. WordPress is a form of social media, it’s true, but it somehow seems more noble. And I can’t seem to stop myself from snapping photos of magical Florida nature or, full disclosure, my cat (oh my, I’ve become such a cliché) so I will still utilize Instagram.

But neither of these platforms seem to demand as much of my time as the book of face. I will post my blogs to FB in some of the groups I belong to and even my feed on occasion, and I will share my Instagram captures with FB as well. But I will not be drawn in by that tiny red circle glaring at me from the corner of the F square on my phone, declaring how many people love me and are anxiously awaiting my attention and reply.

We’ll see how it goes.

I really, I mean honestly, want to finish writing my book on India. So, some of my found time will be spent jittery and disheveled in the corners of coffee shops nearby. And on days under 90 degrees, perhaps on my back patio, where I will no doubt be distracted by the fauna flitting and skittering about in my back yard.

I also have two houses stuffed into one right now and would love to continue purging and organizing that back to one manageable space. This is the year of the purge for me.

It is day one, but I am hopeful I can create this shift and come June, if I’ve behaved, I may just allow myself access to the wonders of Facebook again.

For now, you can find me on Instagram @allisonswanderland. Or at one of my two blogs: www.allisonswanderland.com – for stories of nature, travel and talking animals or this one, www.enchantedlife.blog for musings on all things that make life magical like: minimalism, zero waste, food stuffs and philosophy.

I know I’m assuming you care, it’s okay if you don’t. But I’d love to hear from you in the comments on the blogs or Instagram. Or even Facebook, just don’t expect a response until June 1.